the creative idea

Maroon 5Maps

KILT recently completed color and finish work for the Maroon 5 video Maps. The video unites Maroon 5 and KILT again. The initial meeting resulted in the highest rated Maroon 5 video of all time  - One More Night.










KILT completed an eight spot campaign for Acura and the web based TV show, Jerry Seinfeld’s Comedians In Cars Getting Coffee. The campaign of spots were shot against process with a small foreground set element. KILT then designed and created the backgrounds for each of the spots.

The art direction of the spots were an homage to the early 1960’s car ad. The obvious artifice of the ads was part of the charm. The integration of the backgrounds was more about the humor of the scene rather than the finding the true integration of reality.

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Kilt News

FDA Focuses on Teen Smoking


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KILT Aids the FDA


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Jerry Seinfeld Redefines Car Advertising


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KILT Makes it Big for NBC


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Call of Duty wins 2013 Grand Effie

72andSunny Win North American Grand Effie


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KILT Does it for Walgreens

GSD&M Bows First Work for Walgreens


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Eric Joyner Exhibit

Corey Helford Gallery

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KILT "Maps" with Maroon 5

The latest video unites KILT and Maroon 5 Again

KILT recently completed color and finish work for the Maroon 5 video Maps. The video unites Maroon 5 and KILT again. The initial meeting resulted in the highest rated Maroon 5 video of all time  - One More Night.

Maps is the first of a trilogy of videos taken from the latest effort from Maroon 5 V. The videos thread an interconnected storyline with Adam Levine as the lead carrying the videos.

In Maps, the story plays sequentially from the end to the beginning. The action moves in real time but the story transitions from one scene to the next. The motion of the camera or a light flare easily and seamlessly moves the viewer through the story.

“We didn’t want the transitions to detract from the overall story. The transitions needed to be integral and motivated so not feel ad hoc,” said Andy Mac – Creative Director of KILT.

Andy Mac also brought his nuanced eye to the color. The grade is very real and not over done. Music video work can at times be …

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KILT Finishes the Latest Round of Adverts for Calvary and Coors Light

CULVER CITY, CA - COORS LIGHT tapped KILT Studios for its 3rd venture in the Explorer Campaign. The campaign finds a couple of intrepid explorers deep within the cold. In this iteration, our Coors Light Explorers find themselves swimming deep the waters of the Arctic and flying through the Swiss Alps on wingsuits. The adverts were directed by Peter Berg of Pony Show Entertainment. The spots are currently running nationally.

The two spots, Scuba and Wingsuit, find the explorers in a very remote arenas to then find an …

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The Team

The people behind the scenes, for more information >

ABOUT US | Kilt Studios offers integrated and intelligent visual effects solutions that are a seamless part of the storytelling process. Working directly with the discerning creative visionaries who produce content from the earliest stage of ideation— the Kilt Studios team knows what it takes to create elite effects in the most efficient, effective way possible from inception to delivery.

Kilt Studios effects are proudly made in California.


Welcome to KILT.

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West Coast and Texas Sales - Lisa Gimenez   (619) 838.8868


Matthew McManus | Partner and Executive Producer

Andrew MacDonald | Partner, Creative Director and VFX Supervisor

Andy Mac


9336 West Washington Blvd. Bungalow H, Culver City CA 90232

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Kilt Nails It

for Boost and iNSPIRE!

CULVER CITY, CA, August 3, 2011 –  Boutique post-production studio KILT Studios completes BOOST Mobile campaign with iNSPRIRE! and Man of Fire with Bop Bag. The spot, directed by Francisco Pugliese of D’Avant Garde Media, shows a boxer in the shape of a punching bag being trounced by his sparring partner. The powerful visual metaphor illustrates how with other mobile carriers, customers are abused, but with BOOST Mobile the customer – or boxer in this case –is freed and is in control of his mobile universe.The narrative of the spot is very strong  with the boxer confined to the shape of a punching bag capturing the viewer’s imagination. As the commercial progresses, the punching bag transitions to a human as arm pop out of either side of the bag and the  had and neck shrink down. The rest of the body transitions in a final sequence, and our boxer begins to fight back now empowered by Boost Mobile.

The boxer/punching bag was created in CG. The texture of the bag took on human qualities pushed into cylinder form. The actor shot against process screen reacted as if he as being hit, while  the sparring partner on set hit an actual bag to ensure that there was the proper resistance and timing to an actual punching bag. The bag was removed digitally and replaced by the CG bag.

The resulting image shows the CG bag reacting realistically to the hits of the sparring partner. “The humor really came across when the actors’ eyes crossed upon being hit,” said KILT’s Creative Director, Andy Mac. “The interplay of the actor’s performance with the action of the bag gave the story life.”

Much of the success of the spot was due to the preparation before the shoot. “We wanted to be sure the elements really matched to what our eventual art direction would be,” explained Executive Producer, Matthew McManus. “A lot of time was spent talking with the director and the agency to ensure that everyone was on the same page. That kind of dialogue prior to the shoot makes things a lot easier on the post side.”

The arms of the bag prior to the boxer becoming human were also created in CG. The motion of the bag determined the animation of the arms. “To try and use an element from live action would have never worked. The edit and animation would have had to been locked prior to shooting the shoot. So we would know what angles we needed to match to, and that just was not possible. You always want flexibility later on in the process” said Andy Mac.

For the final transition moment, KILT had to match the live action element from 3D. “It was no easy task,” said Andy Mac, “We had to not only match the position of the live action basically roto animating, but art direct the transitional elements. The transition was meant to have seamless aspects to it while still very clearly on screen see the transition from bag to human.”

KILT Studios is a boutique post-production studio in the heart of Culver City. KILT specializes in devising creative solutions for all forms of content. For a reel or more information, contact Matthew McManus at (310) 202-5500 or



OFFICE LINE. 310-202-5500

Andy Mac

Partner, Creative Director and Visual Effects Supervisor

Andrew MacDonald

Co-founder & Creative Director, Kilt Studios

The team at Kilt Studios knows that it is essential to bring a blend of elite artistry, technical prowess and a strategic eye to achieve powerful visual effects storytelling. They also know they are competing with others around the world that seek to commoditize the visual effects role. That is precisely why Kilt Studios arrived on the scene more than five years ago. The brainchild of Andrew MacDonald (or Andy Mac, as he is known) and Matthew McManus, Kilt Studios has thrived by staying true to the idea that magic happens when creativity and technical acumen combine. Taking it a step further, MacDonald and his team are hands-on well before the post-production phase even begins to ensure that work is done with the utmost efficiency.

A six-foot-tall Englishman with dreadlocks and a sharp wit, MacDonald is a world-renowned visual effects (VFX) supervisor and creative director. He has built his reputation on a commitment to artistic excellence and a collaborative approach in the production process. As co-founder of Kilt Studios alongside McManus, MacDonald works closely with top industry talent – including admired directors and producers such as Jerry Seinfeld, Barry Sonnenfeld and Peter Berg – to create effects for marquee brands including Acura, Capital One and MillerCoors.

Prior to Kilt Studios, he served as creative director at METHOD/RIOT and at CreoCollective. MacDonald’s background also includes a key role with Digital Domain as a senior visual effects supervisor, in which he was instrumental in the creation of classic spots for Pepsi, Coca-Cola, Isuzu, MCI and several others. His work has been recognized with countless industry honors.

MacDonald began his career as a post-production artist, working through such London post-production companies as Rushes, The Mill and Moving Picture Company. He went on to found several companies of his own, spanning a diverse range of creative and technical services. One of them, Hughes MacDonald, is distinguished for being the first independent visual effects firm in London.

MacDonald is a member of the British Academy of Film and Television Association (BAFTA). Notably, Queen Elizabeth II recently invited him for a BAFTA reception at Windsor Palace. Born in England, MacDonald holds a Bachelor of Arts degree from Coventry Polytechnic.

Industry Awards

Slim Jim “Seagulls” - AICP Award Finalist 2013

Activision Call of Duty “Vet vs. N00b” - 2011 Grand Effie Award

MGM Grand “Illusion” - Shoot Magazine Top Ten VFX Ads, Fall 2008

Hyundai “World on Its Head” - Shoot Magazine Spot of the Week, June 2007

Patanol - Best of TV in Archive Magazine, 2005

Coca-Cola "Jitterbug" - CLIO Award, Computer Animation Gold, May 1999

Pepsi "Goose" - Cannes International Advertising Festival Bronze Lion, June 1998

Isuzu "Giant" - AICP Awards Short List Nominations, June 1998  

Pepsi "Goose" - CLIO Awards - Visual Effects Gold, Computer Animation Silver, May 1998

Isuzu “Giant” - CLIO Awards - Visual Effects Bronze, May 1998

Toyota "Solero" - The Golden Lemon Visual Effects Award, 1997



OFFICE LINE. 310-202-5500


Matthew McManus

Partner & Executive Producer

Matthew McManus

CEO, Co-founder & Executive Producer, Kilt Studios

While the visual effects industry is being economically squeezed and some agencies are attempting to commoditize the craft, Kilt Studios has thrived by staying true to the idea that magic happens when creativity and technical acumen combine. More than five years ago, Matthew McManus co-founded this independent visual effects company on the premise that craft and technology are equally important drivers to quality work. And when paired with McManus’ trusted expert guidance, powerful visual storytelling is brought to life in the most efficient way possible. In fact, the company has come to be known among advertising masterminds and filmmakers as a true strategic sounding board, starting in pre-production – almost unheard of for a “post-production” solution.

McManus is an 18-year veteran of the commercial production and post-production community. He and Andy MacDonald (Andy “Mac”) co-founded Kilt Studios in 2009 as a strategic, integrated visual effects solution for production companies, advertising agencies, studios and advertisers. As CEO, McManus oversees the day-to-day management of the company but will never remove himself from his first love -- the creative process. To date, McManus has produced more than 1,000 projects with clients including Pepsi, Nissan, Toyota, Nike, Coca-Cola, Boeing, MillerCoors and Budweiser, to name a few. McManus and MacDonald know what it takes to advise and inspire elite directors and producers – in many cases household-name stars themselves – with collaborative results that are on time, on budget and artistically on point.

Prior to founding Kilt Studios, McManus held executive producer roles with both Riot and Radium. Earlier in his career, he served as head of production for commercial production houses Fahrenheit Films, M-80 and Bedford Falls.

Originally from Baltimore, Maryland, McManus began his career at Dream Quest, which was uniquely situated as a production and post-production company at the dawn of the digital VFX era. While there, he coordinated, produced and finished a wide range of projects. McManus is a graduate from the University of Delaware.


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