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KILT completed an eight spot campaign for Acura and the web based TV show, Jerry Seinfeld’s Comedians In Cars Getting Coffee. The campaign of spots were shot against process with a small foreground set element. KILT then designed and created the backgrounds for each of the spots.

The art direction of the spots were an homage to the early 1960’s car ad. The obvious artifice of the ads was part of the charm. The integration of the backgrounds was more about the humor of the scene rather than the finding the true integration of reality.



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Jerry Seinfeld Redefines Car Advertising


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Call of Duty wins 2013 Grand Effie

72andSunny Win North American Grand Effie


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KILT Goes back to the Future

Jerry Seinfeld Redefines Car Ads with his Homage to 1960 Automotive Advertising

KILT STUDIOS with Pony Show Entertainment recently completed an eight spot campaign for Acura and Jerry Seinfeld’s web based program, Comedians In Cars Getting Coffee. The adverts were directed by Barry Sonenfeld of the Men In Black fame. The commercials were an homage to the early 1960’s car ad with it’s obvious artifice in selling the car. The campaign of spots launched in early January on the web based program.

Acura sponsors Comedians In Cars Getting Coffee. The agency of record for Acura, Mullen, was very much involved, but the campaign was penned by the writing on the show. The ads are creatively different than the rest of the campaigns and were specifically designed for the tongue and cheek nature of the show.

KILT was responsible for designing and implementing the backgrounds for the campaign. Each of the spots was shot on stage against green screen. KILT then composited the scene once the look was approved.

“The difficult part of the art direction …

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Call of Duty is Grand Effie Winner

"The Vet and the N00b" and 72andSunny Take Home 2013 North American Grand Effie

New York, NY - Call of Duty Modern Warfare 3 advert, “The Vet and the N00b” and 72andSunny have won the 2013 North American Effie Award. The spot launched in late in 2011 and early 2012 was directed by Peter Berg with Pony Show Entertainment with the post handled by KILT Studios. The “Vet and the N00b” promoted the Call of Duty brand to a billion dollars in sales in just 16 days shattering previous campaigns.

The Effie’s recognizes the architects of the most effective marketing …

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The Team

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ABOUT US | KILT is space for filmmakers. We use post production toolsets to exploit digital technology in innovative and inventive ways. There is a not a machine or software package we have not broken. We push to find its weaknesses and strengths. And then we utilize it in ways not thought of before to solve our creative challenge. Our experience allows us to create and manage projects at a very high level. We manage projects not based on dogma. We try and strip down the challenges to its simplest, streamlined base. Uncomplicate the process and make it transparent. So that as the project moves forward client and vendor are now partners in the venture and are excited about what lies ahead.


Welcome to KILT.

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West Coast and Texas Sales - Lisa Gimenez   (619) 838.8868


Matthew McManus | Partner and Executive Producer

Andrew MacDonald | Partner, Creative Director and VFX Supervisor

Andy Mac


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CULVER CITY, CA - KILT Studios delivers the seminal Call of Duty, Modern Warfare 3 for 72 and Sunny and Pony Show Entertainment with director Peter Berg. The ninety second commercial titled “The Vet and The n00b” stars Sam Worthington (Avatar) and Jonah Hill (Superbad) is more small feature than commercial. The film combines very large live action elements with explosive VFX to create a live action game environment that rivals none. In the first 4 days of the commercial’s release, the spot was viewed by 4.6 million viewers on YouTube.

The Vet, Sam Worthington, and the n00b, Jonah Hill, star as gamers entering the live action world of Call of Duty. In the classic genre set of the ‘buddy film’, Mr. Worthington sets off expertly downing his competition while Mr. Hill, at first, fumbles his way through having to ‘re-spawn’ in different environments. As the two continue on their journey through the game, the commercial takes them from the burned out streets of New York, to Berlin, Paris and Russia. In each successive stage, the n00b begins to find his footing in becoming ‘a soldier.’ In the end, the n00b becomes The Vet and jests, “Go Get ‘em n00b” as the new n00b, NBA All-Star Dwight Howard enters frame firing his gun into the air about to earn his soldier stripes.

The concept of the spot was giant and the delivery date was looming. The deadline on the project to meet the release of the game on November 8th was a challenge from the outset for production and post. Pony Show Entertainment in under three weeks delivered a massive set for New York, Paris and Berlin on the backlot of Universal Studios. “It was so well done and big, it was hard to believe we were on a commercial shoot. It really felt like a feature,” remarked KILT founder and executive producer, Matthew McManus.

When KILT received the call about the project, the parameters of the job necessitated that the work be approached like a feature. “Given the time frame and the amount of work, we knew as a company, we would have to split the work among different post production houses.”

KILT Studios is a boutique post-production studio in the heart of Culver City. KILT specializes in devising creative solutions for all forms of content. For a reel or more information, email Matthew McManus or call us direct at (310) 202-5500.



OFFICE LINE. 310-202-5500

Andy Mac

Partner, Creative Director and Visual Effects Supervisor

Creative Director/Flame Artist/Partner – Andrew MacDonald

MacDonald served as creative director at METHOD/RIOT and previously at CreoCollective. He has built his reputation and staff around the idea of artistic excellence and innovation. His background also includes service at Digital Domain as a senior visual effects supervisor. Collaborating with the top filmmakers in advertising, MacDonald was instrumental in the creation of classic spots for Pepsi, Coca-Cola, Isuzu, MCI and many other advertisers. His work was recognized by numerous awards including four Clios, a Bronze Lion at Cannes and several AICP Awards for excellence.

Born in England, MacDonald earned his Bachelor of Arts degree from Coventry Polytechnic. He began his career as a post production artist, working through such London post production companies as Rushes, The Mill and Moving Picture Company. He went on to found several companies of his own, spanning a diverse range of creative and technical services. One of them, Hughes MacDonald, was the first independent visual effects firm in London.


BOOST Mobile “Overlooked” – Addy VFX GOLD Dallas – 2012

BOOST Mobile “Bop Bag” – Addy Best in Show Bronze Dallas - 2012

MGM Grand ‘Illusion’ - Shoot Magazine Top Ten VFX Ads – Fall 2008

Hyundi “World on Its Head” – Shoot Magazine Spot of the Week – June 2007

Patanol - Best of TV in Archive Magazine 2005

Coca Cola "Jitterbug" - Clio Award May 1999 - Computer Animation Gold

Pepsi "Goose" - Cannes International Advertising Festival June 1998 Bronze Lion

Isuzu "Giant" - AICP Awards June 1998 Short List Nominations

Pepsi "Goose"

Pepsi "Goose" - The Clio awards May 1998 - Visual Effects Gold, Computer Animation Silver Pepsi "Goose"

Isuzu “Giant” - The Clio awards May 1998 - Visual Effects Bronze

Toyota "Solero" - The Golden lemon Awards 1997 Golden Lemon Visual effects



OFFICE LINE. 310-202-5500


Matthew McManus

Partner & Executive Producer

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